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第一篇：电影《乔布斯》观后感200字
电影《乔布斯》展现了乔布斯成长、奋斗、失败、成功的过程：一个被收养的孩子，内心始终有着一种深切的不安全感;大学经历了退学，后前往印度开始精神之旅;创造了苹果，却曾被苹果扫地出门，重返苹果后又奇迹般拯救了快破产的苹果。
电影以2001年iPod 发布会开头，以倒叙形式叙述了乔布斯白手起家创办苹果公司，被赶出公司，最后又回归的过程，时间跨度在20年。乔布斯的性格，在这里一览无遗。
乔布斯有过挫败，但仍然站起来为之努力，最终用他的一生，印证了一句话他所说的话，“活着就是为了改变世界”。
那我们也要继续为之奋斗，活着就要改变世界，首先从改变自我开始!《乔布斯传》一部不是简简单单的偶像剧，更是励志片，唤醒我们内心向往的美好生活，不能随遇而安，虽然我们没有乔布斯的管理、经济、创新头脑，但是创新怎能停住脚步，让我们从现在开始，改变自己!
第二篇：乔布斯传英语读后感
I was experiencing the feeling of paradox after reading the book. I felt my eyes wet when I read his stories, about how Mr. Jobs was able to overcome the challenges in life. These are challenges that I, you, and a lot of us will never encountered, but I understand how it must feel to be in the middle of the situations, and how it must feel being hopeless. This understanding has led me to the being moved by Steve Jobs’s bra一veness and persistence. The power of his dream had proved beyond anything, illness, unfairness and death. He continued to love his career even after being diagnosed cancer, and used his power and strengths to change the world by changing how all of us see it.
He was a nerd, a crazy man, a paranoid, but there was no evidence that would show him not being one of the greatest man in human history. Even though people found themselves tired working with Mr. Jobs （he was such a paranoid）， they loved him, as he could bring the novelty to this world and make a difference. To the great man who changed the world with mac and ipod, to the hero of the electronic industry, to Steve Jobs, you will always be my hero.
第三篇：乔布斯传英语读后感
Steve Jobs is the former chief executive officer and cofounder of Apple. Also, people consider him as one of the most brilliant and successful entrepreneur in the past decades. Apple achieves a series success under his wise leading, which makes people curious about knowing his secret and everything. Apple and their products including Iphone and Ipad have changed peoples’ attitude toward electronic devices. Moreover, they change the way of our routine life, more and more people are regarding Apple products as one part of their life. Apple achieves a series success under his leading, which arise people’s curiosity to his everything. What drive them different and change the world. One of the significant elements is Innovation and creation. Employers in apple are indeed the people who think differently with others so that their products are revolutionary and perfect in current time. Steve Jobs shows us seven principles of innovation in his book The Innovation Secrets of Steve Jobs. In this essay, I will explain and take some examples for each of them.
Principle 1: Do what you love
Jobs said “do what you love” He means one should have courage to follow your heart. Everyone had a dream when he was young, but for many reasons, they gave it up. It is indeed hard for one to preserve his dream. When you spend so much energy and time on one thing, there are such rough moments in time and most people give up. Innovation starts from the interest and passion, without passion and enthusiasm nothing can drive you keeping innovation ideas to something. Take Jobs and Wozniak as an example, it is their passion and interest to electronic equipment that drive these two Steve (both their given name is Steve) together and start this legend.
There is something that we should learn from this principle. Firstly, It is barely possible for anyone who succeed without doing things you love, so find your love before you start anything. Secondly, one must trust his passion and never fear of facing the failure.
Principle 2: Put a dent in the universe
Every innovation at Apple starts with a big, bold vision and a heavy dose of inspiration. And Steve Jobs is quite well-known for his “reality distortion field”, a phenomenon attributed to Jobs where the leader convinces his team that nothing is impossible. One of his motivating sentences was “let’s make a dent in the universe”. People always underestimate the power of a vision or just a idea, actually sometimes, it is some bold vision or a innovation idea that move the world forward, for example, Jobs ,himself, didn’t invent personal computer, nor did he invent the MP3 player, he innovated around those with the introduction of Mac and iPod. He didn’t invent the tablet computer or smartphone, he put all his time into the iPhone and the iPad, without a bold vision, Jobs and his teams will get nothing but an empty dream. Every innovation at Apple starts with a big, bold vision and a big bunch of inspiration.
What passion to a successful people is what fuel to a car, but vision provides the map of your road. When we want to make a vision and run after it, it is better to make sure that the vision has some common characters such as specific, concise and consistent.
Principle 3: Kick-Start your brain
We can not deny that daily routine is the golden mind source of many brilliant people, especially inventors. Jobs said “Creativity is just connecting things”. Which means that is not a difficult thing for anyone. Actually it is not a big deal but just “connecting the dots in your life” Jobs also said it in the commencement of Stanford. Yet it is a pity that few people can think things differently and connect them in a new way. Significant one of Apple’s ideas is that they use analogies or metaphors to think about a problem, specifically, by finding the similarities between two things that are unlike. Take the Macintosh as an example, Part of what made it great was that the people working on it were musicians, poets, artists and zoologists It is a work of art rather than an electronic product. How accurate it is! People who are filled with innovation ideas always can extend their thoughts to some other fields and get into a new high level by activating each other.
Another interesting but real example we can found is in the year 2009, the Obama government made a action that shocked the people a little bit. They recruited lots of famous fiction novelists to work with the FBI in order to anticipate the Bin Laten’s shelter and recent plan. But it did work a little bit and even a new anti-terrorism strategy.
Catching the inspirations from experiments and other fields sometime is a good way to find new connection. But mostly find the connection between unfamiliar things and keep passion to ask, more importantly, never fear the changes is indeed the point of hunting success.
Principle 4: Sell Dreams, Not products
Frankly speaking, Apple products like Mac and iPhone etc. indeed are the symbol of fashion, but Apple never declare that he is the leader of fashion.their The main reason of that is their attitude toward products and customers. They try to provide the best products to their customers who also have a making world changed dream so that they don’t just sell for current profits but for making their dream real. It is well known that Jobs do a market research or investigate before build a new product, differently from others, but he still build great products without focus groups. However, it’s not to say that Apple does not listen to its customers. Actually it seems none can know their customers better than them. As jobs said, “we, too, are going to think differently and serve the people who have been buying our products since the beginning”. Apple and Jobs indeed always create things that are not their customers want right now, but what they want in future. Take iPad as an example, it used to be considered as an unworthy product, because people don’t need it, while jobs think people will need a device which makes browse web and check email easier, it is also supposed to provide a new experience for entertainment which is between laptop and phones. That is the original model of iPad. Without a brave but smart thought like that, iPad won’t be one of the most popular equipment now. It is hard to say whether Apple’s strategies are available for every enterprise, however, they use their own way to catch their customers closely to their products, which is definitely a special but effective method.
There are thousands of electronic corporations in China, but none of them has any style like Apple, they just follow the so called customer’s current need and make a little profit by producing in a fast way. So, lots of companies have to survive only on changing with the market and following foreign fashion. People buy their products just for the low price. In my opinion, they should pay more attention on customers’ dream rather than their requirements and stop copying from others, no one would like to use the toilet papper which has already used even though you offer them in a low price. Instead they should make some products on behalf of the spirit or inspiration of their company.
Principle 5: Say no to 1000 things
The motto for Jobs as well as Apple, simplicity is the ultimate sophistication, is widely showed in Apple’s products. Take Jobs’s famous two-by-two printed tables as an example. The simple chart make everything clearly to design a great product, it make your goals crystal. As Jonathan Ive, Apple design leader, said “The way we approach design is by trying to achieve the most with very least.” In the book ‘Steve Jobs’ we know that, Steve is different in conference and meeting. Jobs never believe in ‘Market research’, all he wants to do is that provide a prefect tools for the people who want to change the world. As a consequence of that, Apple just produce the most friendly and easy-used electronic for people.
Sometimes, rejection is also a rebirth which will buy yourself a new chance.
Principle 6: Create insanely great experiences
Companies focus on Service and experiences a lot. consumer’s choice also mainly depends on their experience. So what Steve and Apple do to his consumers? “People don’t want to just buy personal computer any more. They want to know what they can do with them, and we’re going to show people exactly that.” Jobs said. So, Apple’s consumers have been given surprising but reasonable experiences ever since the beginning. Although many consultant strongly doubt that they have aimed at unworthy target , Jobs still carry on with his own idea, he create a special retailer-Apple Store where people could get a surprising new experience. Jobs insist the decoration in every store must gorgeous, simple, and filled with sense of technology so that he use some expensive marble and other materials to decorate the store. And it turnout that Jobs was right again, after so many suspicions.
Different experience makes you no only feel different, but also think different, behave different and decide different. But we have to keep it in a right and controllable way.
Principle 7: Master the message
Ideas are not really just a pool of dead water if they are confined only to a person’s mind. Communication skills is necessary and effective for a innovator, there are 4 steps to communicating value. First of all tell some classical stories. Then, keep everyone aligned. Next, make the proper atmosphere. Finally, encourage presentation skills development. Steve Jobs is widely considered as a brilliant storyteller. He declare that a good presentation sometimes is even more important than the product itself. Think about iPad , “Our most advanced technology in the magical and revolutionary device at an unbelievable price.” That what Jobs said on his own to us in a magic method. As a consumer said that it seems Jobs presentation has magic so that people can not deny it. With Jobs special ability to persuade others, many business plans have been proceeded successfully as if there were a potential guarantee.
To sum up, Steve Jobs’ secret on innovation and creation is showed step by step in the 7 principles. I think we should think and digest it differently in our own way. It can not be denied that Jobs’ story do work on Jobs, but maybe not on you. Maybe some rules work on you but not all of them, then, you still can not become Jobs. So, create our own principles is the right way to seek for a better future on not only career but also the whole life.
第四篇：电影《乔布斯》观后感1000字
乔布斯是一个时代的伟大人物是毋庸置疑的，但是因为我平时工作繁忙的关系，一直没有时间去较为完整的去了解这么一个伟大的人物，在其划时代的发明后面是怎样的一个生活和工作。而《乔布斯》这部电影，正正让我可以在2个小时之内了解了这位人物大致整体的人生。电影为了适合短时间之内呈现导演的思想而做了一些艺术性的整改，但是这部电影还是把大家所关注的乔布斯的主要思想、工作精髓呈现给大家。
大学时期的乔布斯已经是一个非常有创造性、预见性、理想和热情的小伙子，他看到一台电脑的原型，就马上想到这台机器放在每一个家庭中将会产生怎样的变化。这么一个伟大的构思，当时绝大部分的人，不管是当时非常优秀的专业工程师、华尔街专业投资人都不看好，因为当时的电脑都是大型和昂贵的设备，而且其用途也根本不是为家庭服务，他的想法已经构思出家用电脑后来几十的应用状况。于是他不放弃，不为当时人们的想法而放弃这么一个近似疯狂和非常冒险的行为，将自己的事业和身心完全投放于自己的这个构思之中。他积极的说服周围的人、销售商和投资者，一步一步的让微型电脑的主板、第一代苹果电脑、第二代苹果电脑呈现给大家，让大家接受这个神奇的家庭成员，从而改变大家的生活。
乔布斯确实是一个天才，他能够很好的驾驭自己的综合才干而后创造出令社会进步的财富。他的这种素质不是说智商分数是多少，这样的人在世界上可以说多如牛毛，但是都不可能创造出很多的乔布斯。他这种超前的思维让很多创业者得到激情和共鸣，是一个正面的励志故事。他的创业成功完全是靠自己，没有现成的资金堆在自己的前面，同样在寻找切入点的过程之中也是有过迷茫的阶段。但是一旦看到了摆在他前面的电脑原型，其充满智慧的眼球之中就出现了家用电脑未来几十年的状态。而催生他做出影响其一生事业的决定还是需要很大的勇气，不过可以看到他当时没有受到其他多少因素的影响，更多的是考虑如何让其脑子里面的构思能够成为现实。这个做法可以认为是一个睿智的决定，也可以认为是一个非常冒险的赌博。实际上我也无法判断这样的创业行为是好还是不好，有人因为自己的理想而成功，但是其实也有更多的人因为自己的创意而失败。如何驾驭和判断自己的事业创造点，这里才是非常重要的因素。但是不可否认的是乔布斯的这种不折不挠的精神，为了自己的事业，他不断有耐性的说服销售商和投资者，同样的一个观点他可以通过言语让对方接受，这个就是他的综合素质。
乔布斯是一个伟大的实业家，他在创造产品和体现产品价值方面做到了完美的结合。 他全心全意的创造自己苹果帝国的产品，不跟风、不受他人的影响，默默的按照自己的构思耕耘自己的产品。因此他赢得了他的团队成员的爱戴，不管是他的产品还是个人，都赢得了世界上相当一部分人的崇拜。能够得到这么多人的尊敬，已经说明了他的人生的成功性。他的做法和其他的IT公司有截然不同的风格，可以看到苹果的商业生态链基本上是封闭的，他的电脑硬件、接口、软件、外围配件都是和开放产品不兼容的。产品的线路可以看到乔布斯的产品风格，就是通过封闭、完全掌控，在每一个环节中非常熟悉的做出自己构思的产品。封闭和开放重来都是对立的两种风格，开放可以聚集更多的商业团队参与，在整体上可以分的更多的蛋糕份额，封闭风险较大，但是可以更加容易生产精品，满足部分人群风格化的要求。而乔布斯能够抓住消费者的心态，几十年来坚持自己的信念。相比现在很多实业家，明显乔布斯可以有更多的实干精神，将更多的精神付出到创造自己的产品之中。
难能可贵的是乔布斯同时也是一个非常卓越的经理人，他有卓越的管理才干，综合他的专业素质，这样的人世界上真的无法找到第二个。首先他能够很好的建立自己的团队，为了实现自己的构思，可以有效的组织其他人各司其职、齐心合力向一个目标发展，从来不去计较个人的得失，目标清晰简单，就是生产实际上最为成功的产品。也只有这样的目标，才能够让人觉得不是只是为个人创造成绩，抛弃自私心理。另外就是他有强大的表达能力和说服能力，因为苹果公司发展的历史性，基本上依赖的资金都是来自于外部投资，因此他在董事会的话语权不大，但是他仍然坚持自己的理想，一次一次的征服每个投资者，而创造出今天的苹果帝国。
其实我们从伟人身上学到的东西可以很多，复制是不可能的，根据自己的实际情况，能够领会到其中的一两点已经对于我们改变自己的人生观已经有很大的作用。
第五篇：乔布斯传英语读后感
While Jobs built some of the more venerable brands in the zeitgeist today （Apple, Pixar） and created mobile devices that drive social media use, there’s another insight that emerged over the course of this 600-page journey. It’s what made Steve Jobs Steve Jobs. It’s also a key business skill that’s rarely addressed directly and that is focus. Laser-like, precision focus on what you want and how you can get there.
As a young, college drop-out, Jobs worked on an apple-growing commune. His job? Pruning the tree branches so they would grow stronger. In many ways, “the Steve Jobs school of business leadership” is one of understanding focus.Focused Work Teams，Focused Design，Focus on Details，Focus on What’s Next，Focus on Ideas, Not Presentations，Focus on the Customer Experience。
